HOW WAS BORN #BARBA ITALIANA?
The goals of DNG Group, with our brand #Barba Italiana, are to meet any aesthetic need, aiming at the wellness of the contemporary man and to offer to the clientele of all around the world a complete line of professional products dedicated to men’s health and strongly representing the Made in Italy.
The naturalness of raw materials, vitality of essential oils, respect for the environment, sophisticated packaging, efficiency, safety, attention to details, in-depth study and preview of new fashion trends of are an emblematic expression of the most intimate nature of the project: excellence in male beauty; that’s where #Barba Italiana comes from.
Conceived and created in 2015 by young entrepreneur Giacomo De Nardis, #Barba Italiana major success reached as global scale and within just two years is present in twenty-seven countries worldwide. Thanks to the clear vision of providing cosmetic excellence, #Barba Italiana offers services involving the harmony of the senses, based on products with innovative formulations without parabens, paraffin, gmo, sls, sles and silicones, together with everything that nature offers us since the origins.
Training dedicated to professionals, exclusive Design and attention to its details, these are indeed the winning combination of #Barba Italiana philosophy which thanks to this union gives birth to three business divisions: #Barba Italiana Training, #Barba Italian Design and #Barba Italiana Tech are the proof of one of our priorities: to meet to specific requests of hairdressers and their clients.
Study, research and the will to excel led to an ambitious project: Muràn, a combination among tradition, art, wellness and technology that will drive you to a heavenly dimension thanks to the aromas of essential oils and the fragrance of pure and endless sea.
Welcome to #Barba Italiana, welcome to the new world of male wellness.